Alan R. Andreasen and Dipankar Chakravarti, (2007). Book Reviews. Journal of Public Policy & Marketing: Vol. 26, No. 1, pp. 152-156.
doi: 10.1509/jppm.26.1.152

Book Reviews

Alan R. Andreasen 1,

1Georgetown University.

Dipankar Chakravarti 2

2Leeds School of Business, University of Colorado, Boulder.



Abstract

The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits by C.K. Prahalad (Upper Saddle River, NJ: Pearson Education/Wharton School Publishing, 2005, 401 pages, $28.95)

The End of Poverty: Economic Possibilities for Our Time by Jeffrey D. Sachs (New York: The Penguin Press, 2005, 396 pages, $27.95)