About Journal of Public Policy & Marketing

For more than 25 years, Journal of Public Policy & Marketing has adopted the noteworthy mission of publishing thoughtful articles on how marketing practice shapes and is shaped by societally important factors such as ecology, safety, health, consumer vulnerability, deregulation, privacy, and the legal and regulatory environment.

Announcements

Call for Papers: JPP&M Special Issue on “Marketplace Diversity and Inclusion”

In the Spring of 2013, the Journal of Public Policy & Marketing (JPP&M) will publish a special issue on Marketplace Diversity and Inclusion. Research on Marketplace Diversity involves the study of the impact of sociodemographic identities and influences in Business to Consumer (B2C), Business to Business (B2B), Consumer to Consumer (C2C), and Supply Chain Management (SCM). These sociodemographic identities include those based on race, ethnicity, nationality, gender, sexual orientation, physical differences, religion, and other sociocultural differences. Read more.

Submission deadline: February 28, 2012

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